Role Overview As the CMI Manager, you will be the strategic compass of the business. Your mission is to create, drive.... You will transform complex data into a competitive advantage, ensuring that consumer-centricity and market trends are at the heart...
Job Purpose The Consumer & Market Insights (CMI) Manager is responsible for embedding the consumer perspective... into marketing and commercial decision-making. The role leads consumer and market understanding through robust research, data...
to identify emerging consumer behaviors, cultural trends, and sentiment shifts across multiple regions. Generate Actionable... Experience: 3–5 years in an Insights role ( with lead agencies like Kantar, Nielsen or IPSOS or within a CMI function in a FMCG...
: Monitor and Analyze Social Conversations: Continuously track social and digital platforms to identify emerging consumer... ( with lead agencies like Kantar, Nielsen or IPSOS or within a CMI function in a FMCG company) or within a social intelligence...
Chain, Finance, Legal, Procurement and Marketing. 2. Consumer-Led Development & Validation Partner closely with CMI... direction, product and pack format choices, and consumer experience innovation in collaboration with brand, design and CMI teams...
experience) 2. 8+ years of experience in consumer insights (CMI), social listening, crisis monitoring, and reputation..., Marketing or related field (or equivalent practical experience) 2. 8+ years of experience in consumer insights (CMI), social...