trends, ensuring alignment with business goals and maximizing marketing ROI. KEY RESPONSIBILITIES Lead the financial...) to assess business impact. Analyze media spend across digital, ATL (Above The Line), and BTL (Below The Line) channels...
strategic insights based on industry dynamics, competitor landscape, and macroeconomic trends, ensuring alignment with business...) such as marketing ROI, customer acquisition cost (CAC), and lifetime value (LTV) to assess business impact.Analyze media spend...